TETER Architects and Engineers

TETER reached that point we all reach where they needed a from-the-ground-up new website. The fact that they had grown tremendously since their last site, added a bunch of offices, and promoted a group of savvy young principals just confirmed it was time. We started from scratch with the copy and changed the tone to reflect their serious-fun, high-quality work and amazing office culture. The result is definitely them.

TETER’s employees are consummate professionals and great people outside the office, too. It’s hard to describe them without bragging.


Architectural Resources Group

ARG does thoughtful, creative, careful design work on historical structures and sites. When it came time for their new website, they had plenty of incredible visuals, and needed words to go with them. That’s where I came in, with the goal of bringing the same thought and care they bring to their projects to how their website presents them.

ARG’s projects represent some of the most iconic images people have of San Francisco. The Conservatory of Flowers is a landmark in Golden Gate Park, given new life by ARG’s meticulous restoration.


NicholsBooth Architects

You know when you hit that point where you realize it’s time for a total overhaul–branding, website, marketing materials, everything? NicholsBooth got there and asked me to write an interim website just so they could get rid of the old one while they figured out all the other big stuff. We had a great time taking the existing information and making it fun and creative, just like them.

For their home page, NicholsBooth wanted to convey immediately that they are client-focused and know how to be professional without taking themselves too seriously.

Cameron MacAllister Group

Ready for a website update, Cameron MacAllister Group wanted to create a new but not totally different voice from their previous site. Their services and partner group had expanded, and they wanted to find a way to bring all the new information in while keeping the copy succinct and readable. The result reflects their intelligence, experience, and thought leadership.

After decades in the design and construction professions, CameronMacAllister’s principal-consultants now use their cumulative expertise to advise other firms.